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“For black men and women, it’s the opposite.”But “what we are seeing is overwhelmingly the effect of white preferences,” she cautioned.
“This site is predominantly white, 70 percent white.
The longest messages in the study were sent by Seattle men, the study says,“and only Seattle men experience a payoff to writing longer messages.” A more educated man is almost always more desirable, on average: Men with postgraduate degrees outperform men with bachelor’s degrees; men with bachelor’s degrees beat high-school graduates.“But for women, an undergraduate degree is most desirable,” the study says.
“Postgraduate education is associated with decreased desirability among women.”positive language when messaging more desirable women.
“The most common behavior for both men and women is to contact members of the opposite sex who on average have roughly the same ranking as themselves,” Bruch and her colleagues write.
desirable than themselves on average—and hardly any users contact partners who are significantly less desirable.”- Your online-dating experience is not as bad as this poor woman’s in New York.“The most popular individual in our four cities, a 30-year-old woman living in New York, received 1504 messages during the period of observation,” the study says.
But women’s desirability starts high at age 18 and falls throughout their lifespan.“I mean, everybody knows—and as a sociologist, it’s been shown—that older women have a harder time in the dating market.
“My research comes out of realizing that with these large-scale data sets, we can shed light on a lot of these old dating aphorisms.” Bruch and her colleagues analyzed thousands of messages exchanged on a “popular, free online-dating service” between more than 186,000 straight men and women.It found that—insofar as dating “leagues” are not different tiers of hotness, but a single ascending hierarchy of desirability—then they do seem to exist in the data.But people do not seem universally locked into them—and they can occasionally find success escaping from theirs.If this was a site that was 20 percent white, we may see a totally different desirability hierarchy.”“Other people have done research using data from online-dating sites, and found similar racial and gender hierarchies,” said Rosenfeld, the Stanford professor.
And Bruch emphasized that the hierarchy did not just depend on race, age, and education level: Because it is derived from user behavior, it “captures whatever traits people are responding to when they pursue partners.“The greater choice set pays dividends to people who are willing to be persistent in trying to find a mate.”Of the study as a whole, he said: “I think its conclusions are robust and its methodologies are sound.”Yet what also emerges from the data is a far more depressing idea of “leagues” than many joking friends would suppose.